SEO is an ever evolving field. With new algorithms added by search engines every day, there are high chances of penalties if you do not select the correct SEO services. Many times businesses invest in premium SEO services available in market but what they fail to understand is the fact that just loading your website with blogs without proper SEO is nothing more than just an added cost to the business. Hiring low quality SEO services or content writers who just load your website with useless content without focusing on SEO can sometimes cause more than just financial loss to the company: a bad reputation and lower search engine ranking. Therefore, we have collected top 5 tips for bloggers and companies offering SEO services to focus on when generating content for any particular business.

Long Tail Keywords 

Blogs are a great way to include relevant long tail keywords to your website, which cannot be placed anywhere on your website’s main content. It is always beneficial for businesses to include in their blogs, keywords, which have high buying intent to improve their overall search engine ranking.

Conversion Elements 

Navigate your customer if they get excited about the keyword you have included in your blog to the correct landing page of your website. Include registration forms, contact information or links to the landing page where you want your customer to navigate to in order to get them converted to sales.

Meaningful Content 

Search engines constantly update the algorithms and are detecting content which is fake and meaning less. Including content that lacks the correct flow to let your readers enjoy the content is what search engines hate the most. Make sure that the content you are including is meaningful and offers an enjoyable reading experience to audiences.

Credible Profiles 

When the blogger includes his/her bio with the blog it gives more credibility to the writer. Having separate accounts for the blogger or more preferably a separate bio page that readers can navigate to if desired, adds more value to their blogs.

Grammatically Correct 

The biggest problem with many blogs is the grammatical mistakes writers make when writing the blog. When they write in flow they tend to make many errors such as: wrong spellings, weak structuring, and passive tone in writing or basic noun-verb errors. Search engines are very particular when ranking the blogs and prefer grammatically sound blogs over others. We hope the following tips will help you improve your search engine ranking through blogging. If you want to increase the power of your SEO, you can contact us and make use of our world class expert SEO services . Searching the right keywords, generating relevant content and utilizing proper content marketing efforts is a time taking procedure and comes with experience. We do it every day and would love to help you out anyway we can.